Design Revamp

You may have noticed the jazzy new colours adorning our website and social media accounts. This dashing new look is part of our new and improved identity – we wanted a makeover to commemorate the festival’s grand entrance into double figures.

We wanted something celebratory; something befitting Flatpack’s usual eye-catching design that reflects the spirit of our festival, with a slightly more partyish element given the festivals impending birthday.

It wasn’t as easy as a fresh coat of digital paint and some new shapes though. The reason our new look is so three dimensional is because it is, made from pieces of coloured wood, as you can see by our timelapse of the photoshoot below.

We’re really pleased with how it turned out – hope you like it!

CREDITS

Design – Justin Hallström – monokrom.co.uk

Photography – Rob Wilson – robwilsonphotography.co.uk

Art Direction – Hannah Myatt – hannah-myatt.format.com

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ENDORSEMENTS

"An incredible mix of film and music for all ages." - The Times
"A treasure trove of a festival" – Sight and Sound
"Magnificently eclectic" – Time Out
"This festival is really like no other, with an incredible line-up of amazing screenings and events for grown-ups and kids alike." - Anorak
"Joyously inventive" - Guardian
"Britain’s most exciting and innovative film festival" – Lonely Planet
"Like the perfect mixtape…you’re not quite sure how or why the selection works, but that is what makes it so magical" – Electric Sheep
"It's like being shown really cool stuff by a good friend who thinks you might like to see it." - Audience member
"Flatpack has gained a well deserved reputation as an innovative film festival with an imaginative output" – Film Four
"I came away totally inspired, both by Birmingham and by Flatpack. One of the best festivals I’ve ever been to." - Ken Freedman, WFMU
"The festival feels like an essential component in Birmingham’s cultural life, bringing new talent and the city itself to light." - The Quietus
"The best programming on the planet." - Canadian curator Kier-la Janisse
"Independent, quirky, intelligent, innovative, amusing and relaxed - nothing else like it." - Audience member